Format:
- Dealerized email with service coupons and eNewsletter website
- Two customized eNewsletters (Winter and Summer)
Email & eNewsletter:
- Highlight newest vehicles and full vehicle lineup, plus incentives
- Feature topics that enhance ownership experience
Personalized by the Dealer:
- Email: Dealer name and website prominently displayed
- Coupon page: Customized dealership information
– Dealership staff, hours, address, phone number, email/website, menu of conveniences - Service coupons: Integrated with current National Retail Plan
